MOST MEN are not, it is sad to say, well dressed. It’s not their fault; it’s just that they haven’t been taught well.

That is why we have created our “How to Dress” course. It is the ultimate guide on the proper way to wear clothes, and what to buy, for the stylish man about town (and country).

The four-part course is written and presented by Gustav Temple, who, more than anyone else we can think of, is perfectly qualified to give sartorial advice. The trailer above gives you a taste of the delights in store.

Mr Temple is founder of The Chap magazine, and has been editing that excellent periodical for the last fifteen years. In that time The Chap has consistently championed old-fashioned dress codes and good fabrics. For Mr Temple, to dress properly is the sign of a true individual, whereas it is the sheep who follow the herd and wear jeans and trainers.

Now Mr Temple has distilled his hard-won wisdom and knowledge into four half-hour lectures which you can watch any time, as many times as you like, on your phone, tablet or PC.

Truly, the old world meets the new.

Join his magical world of cravats, the Windsor knot, Harris tweed, the best kind of cufflinks, detachable collars, white tie and sock braces.

This is a way of dressing which is cheap – much of this stuff can be bought from vintage shops. It is also a sublimely ethical way to shop: there are no sweatshops or big brands involved. Just clothing made by craftsmen who love what they do.

As well as offering useful, practical advice on what to wear, How to Dress also gives you the lowdown on such essential skills as the correct way to iron a shirt, how to shine your shoes and how to tie a bow tie. For these more practical tutorials, Gustav has enlisted the help of Rupert the Valet.

Each lecture is accompanied by a comprehensive set of notes, which reminds you of the rules just outlined, as well as directing to you to the websites of various gentlemen’s outfitters.

It’s not even necessarily a money thing: on this watchable, useful and always entertaining course, you will learn how to look fabulous on a modest budget. Gustav will teach you how to find good quality clothes in vintage shops and factory outlets.